Posted on: 02/10/2016
The homepage used to be the portal to your website; now only your most loyal visitors use your homepage. This makes it the perfect place to boost user advocacy and build loyalty even further. To help you with this, we’ve produced a playbook that’ll teach you:
• How to effectively utilise first-, second- and third-party data to develop actionable insights that will increase reader engagement.
• How homepage personalisation led to a 25% increase in unique users for Polaris Media.
• The most effective methodology to use when setting up homepage personalisation to drive more conversions through tailored subscription offers.
Request your free copy of 'Honing Your Homepage: Delivering perfect personalisation to increase audience loyalty, advocacy, and engagement' now.